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Following the Rules

What happens when you’ve had at least one touchpoint with every company in your industry? Get the free checklist to review and optimize a cold email campaign here: http://bit.ly/2nhfNxg

We actually ran into this a few months ago because our sales team is reaching out to about 150 people each per week.

In this video, I’m gonna run through three things you can do to keep that ball rolling without having to change markets.

#1: Ask for feedback [0:48]

#2: Optimize your cold emails campaigns [2:45]

Get a step-by-step checklist on rewriting your cold email campaign: http://bit.ly/2nhfNxg

#3: Target different titles [3:46]

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Ramit Sethi is the author of the best selling book I Will Teach You to be Rich. He also runs the website I Will Teach You to be Rich where he writes about personal finance and living a rich life.

In this video I want to talk about three of Ramit’s strategies that he uses and go through three of his best posts.

#1: Focus on big wins [0:43]

Blog post : http://ift.tt/R7vhNr

#2: Establish a tripod of stability [2:03]

Blog post: http://ift.tt/1jatCmF

#3: Always be testing [3:22]

Blog post: http://ift.tt/QtEMTO

Get Ramit’s audiobook I Will Teach You to Be Rich for FREE here – http://amzn.to/2naFfTw

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Check out our Digital Agency Marketing Podcast:
http://ift.tt/2kzELXf

Try Base CRM, All-In-One Sales Platform: http://bit.ly/2naWVNv

Need lead generation or marketing support for your agency? Check out http://experiment27.com

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How to scale a digital agency? In this video I go over what are the tasks that can be automated in running a digital agency?

I broke an agency into its three parts, and I want to run through what all of these tasks are, that you can think about automating or hiring someone to fill.

There are three sections of a digital agency: sales, marketing, and production.

Sales does, basically, three things that could be automated: lead generation, cold emailing and cold calling.

For marketing, there are three things: finding channels that work, pitching yourself in emails to the press and creating the actual content.

If you’re in coding or you’re in a development agency production is broken into three parts: tech architecting, code/design and quality assurance

A good thought exercise for you to go through is to break down the type of work that you’re doing and think about what do you not like doing or what could somebody else easily handle and then think about whether it makes monetary sense for you to outsource that sort of work.

Videos mentioned:
Is It Worth Buying B2B Data? (3 Services I Use) – https://www.youtube.com/watch?v=jTdhzlkyjxM

How To Automate Cold Email Outreach? (Step by Step Process) – https://www.youtube.com/watch?v=QmjZ9brPcLA

—————–Support the channel:

Support this channel: http://ift.tt/2dDvfBo

SUBSCRIBE for more videos like this: http://youtube.com/alxberman?sub_confirmation=1

Check out our Digital Agency Marketing Podcast:
http://ift.tt/2kzELXf

Try Base CRM, All-In-One Sales Platform: http://bit.ly/2naWVNv

Need lead generation or marketing support for your agency? Check out http://experiment27.com

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How to scale a digital agency? In this video I go over what are the tasks that can be automated in running a digital agency?

I broke an agency into its three parts, and I want to run through what all of these tasks are, that you can think about automating or hiring someone to fill.

There are three sections of a digital agency: sales, marketing, and production.

Sales does, basically, three things that could be automated: lead generation, cold emailing and cold calling.

For marketing, there are three things: finding channels that work, pitching yourself in emails to the press and creating the actual content.

If you’re in coding or you’re in a development agency production is broken into three parts: tech architecting, code/design and quality assurance

A good thought exercise for you to go through is to break down the type of work that you’re doing and think about what do you not like doing or what could somebody else easily handle and then think about whether it makes monetary sense for you to outsource that sort of work.

Videos mentioned:
Is It Worth Buying B2B Data? (3 Services I Use) – https://www.youtube.com/watch?v=jTdhzlkyjxM

How To Automate Cold Email Outreach? (Step by Step Process) – https://www.youtube.com/watch?v=QmjZ9brPcLA

—————–Support the channel:

Support this channel: http://ift.tt/2dDvfBo

SUBSCRIBE for more videos like this: http://youtube.com/alxberman?sub_confirmation=1

Check out our Digital Agency Marketing Podcast:
http://ift.tt/2kzELXf

Try Base CRM, All-In-One Sales Platform: http://bit.ly/2naWVNv

Need lead generation or marketing support for your agency? Check out http://experiment27.com

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3 Important Questions That Will Improve Your Cold Emails

In today’s video I want to run through three important questions that will improve your cold email campaigns and that got our sales guy 10% response rate.

One of the new sales guys on our team came back with an initial draft that does a lot of what you guys send when you send me cold
emails, where it follows every rule that we talk about but there’s stuff off about it.

So in this video, I want to run through the questions that helped
him improve his campaigns and get a 10% response rate, and that should ideally help you.

So here are three questions you should be asking.

#1 Am I lying? [0:41]

Is there anything in this email that would jump out as untrue to somebody who knows what they’re doing?

#2 Is my data clean? [3:32]

Make sure there are no weird spacings or anything. The other two things to look out for are misspellings in the actual email template
or grammar errors. And then any additional text on the company name you’re sending out to, like LLC, Inc., or having it written in all caps.

#3 Does my email make sense when read out loud? [4:37]

It’s a simple question, but you’d be surprised at how few people actually read their emails out loud and ask themselves if it makes sense, knowing nothing about the company.

Thanks for watching the video! Feel free to sub if you like this type of content. :)

—————–Support the channel:

Support this channel: http://ift.tt/2dDvfBo

SUBSCRIBE for more videos like this: http://youtube.com/alxberman?sub_confirmation=1

Check out our Digital Agency Marketing Podcast:
http://ift.tt/2kzELXf

Try Base CRM, All-In-One Sales Platform: http://bit.ly/2naWVNv

Need lead generation or marketing support for your agency? Check out http://experiment27.com

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