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Following the Rules

Why We Don’t Like Selling

Two years ago I was sitting in a  dorm room bored out of my mind wondering what to do for work. I pulled up Craigslist, opened the jobs board and found a post for a sales job.

The post said just show up, wear nice clothes, and you can start work today. I figured it would be a cool experience, so I sent the owner an email.

I went into the office, passed the interview, and after a few minutes was given a script and a phone.

The phone would dial numbers automatically, and when someone picked up I would try to sell them by reading a script. The product was helpful boxes for veterans, but 90% of the profits went to the telemarketing company.

sketchy guy

10% though really went to those in need.

The close rate was extremely low, I think I sold one that first night after working six hours.

It wasn’t until eight months later, when I was working at Vimbly and was asked to do a lot of calls again that I learned it’s not so bad when you believe in the product you’re selling.

It was still hard though, there’s a lot of fear when we approach somebody, either on the phone or in person, and want something from them, because there’s the stong chance that they won’t give you what you want.

Also, there’s an evolutionary reason we hate making cold calls, and I made a video explaining why that is. Hint: it has a lot to do with cavemen.

Thanks for watching the video. I’m off to do a bunch of cold calling. I set a really high sales goal for the week, and I’m using this post as a public accountability tool.

If you’re working on something or have any advice on how to go in cold and make it out alive, I would be happy to hear what you have to say.

Or, if you want some accountability on your own project, hit me up. Leave a comment here or send me an email, and we can work out a time to talk about it.

Hope you’re having the best day of your life, and if not, try to make it happen.



P.S. I think it’d be really cool to try hunting, caveman style, with a spear out in the forest. I don’t know if that’s legal or not, but it would be really cool to try.

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